10 Questions to Ask When Hiring a REALTOR®


Home owners should interview a few potential REALTORS® before deciding on one to sell their home. Here are some smart questions to ask. As provided by the Canadian Real Estate Association (CREA). 


1. How long have you been in the business?

  • A freshly-licensed REALTOR® can do a wonderful job and will have up-to-date training; those in the business longer bring more practical experience to the table.

2. What is your average list-to-sales-price ratio?

  • A competent listing REALTOR® should hold a track record for negotiating sales prices which are very close to list prices.

3. How will your marketing plan meet my needs?

  • Specifically, how will you sell my home? Where and how often do you advertise? Will you show me a sample flier? How do you market online?

4. Will you provide references?

  • Ask if any of the references are related to the REALTOR®. Ask if you can call their references with additional questions.

5. What separates you from your competition?

  • Key phrases to listen for: assertive, available by phone or e-mail, analytical, able to maintain a good sense of humour under trying circumstances.

6. May I review documents that I will be asked to sign?

  • A good REALTOR® makes forms available to you before you are required to sign them. Ask to see agency disclosure, listing agreement, seller disclosure.

7. How will you help me find other professionals?

  • Ask for a written list of referring vendors. Get an explanation if you see the term “affiliated.” It could mean the REALTOR® is getting compensation from vendors.

8. How much do you charge?

  • You don’t have to ask if the fee is negotiable, since all real estate fees are negotiated.

9. What kind of guarantee do you offer?

  • If you sign a listing agreement with the REALTOR® and later find that you are unhappy with the arrangement, will the REALTOR® let you cancel the agreement?

10. What haven’t I asked you that I need to know?

  • Pay close attention to how the REALTOR® answers this question, because there is always something you need to know - always.




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Copyright 2021 by the REALTORS® Association of Edmonton. All Rights Reserved.
Data is deemed reliable but is not guaranteed accurate by the REALTORS® Association of Edmonton.
The trademarks REALTOR®, REALTORS® and the REALTOR® logo are controlled by The Canadian Real Estate Association (CREA) and identify real estate professionals who are members of CREA. The trademarks MLS®, Multiple Listing Service® and the associated logos are owned by CREA and identify the quality of services provided by real estate professionals who are members of CREA.